Why execution discipline, change leadership, and operational rigor matter more than ever for mission-driven organizations.
As the new year begins, I’ve been reflecting on a pattern I continue to see across the organizations I work with—both in the private sector and in mission-driven nonprofits.
Before founding Red Hills Consulting Group, I spent years inside large, global organizations supporting and leading enterprise-wide transformation efforts. These were environments where change wasn’t theoretical or optional. It was complex, highly visible, and expected to deliver measurable results—often across regions, functions, and cultures.
Today, as I partner more deeply with nonprofits, foundations, and social-impact organizations, I see extraordinary commitment to mission and community. What I also see—far too often—is a gap between ambition and execution.
This isn’t a critique. It’s an observation grounded in lived experience on both sides.
The nonprofit sector does not need to become more corporate. But it does need to be more disciplined about execution, change leadership, and follow-through—especially as expectations for impact, accountability, and scale continue to rise.
Impact at scale requires more than heart. It requires systems that work.
What Actually Transfers From the Private Sector
Execution Is a Capability, Not a Phase
In corporate environments, strategy doesn’t end with a plan or a deck. That’s where the real work begins.
Across enterprise-wide transformations, I’ve supported organizations in different ways—first as a management consultant at Deloitte, PwC, and Capgemini, and later in corporate leadership and embedded advisory roles within global companies including Johnson & Johnson, Revlon, Publicis Groupe, and Pfizer. In each context, execution discipline was treated as a core organizational capability.
That discipline shows up as:
- Clear ownership and decision rights
- Realistic sequencing and resourcing
- Milestones tied to outcomes—not activity
In many nonprofits, strategy is treated as the finish line rather than the starting point. The result is familiar: strong plans that quietly stall under the weight of day-to-day operations.
A strategy without execution infrastructure is just aspiration.
Change Management Is Strategic, Not “Soft”
In the private sector, change management was never an afterthought. It was a funded, staffed workstream with clear accountability.
That experience taught me something I carry into every nonprofit engagement:
Resistance isn’t dysfunction. It’s data.
Yet in many mission-driven organizations, change is still underestimated:
- Communications are reactive
- Stakeholder engagement is compressed
- Adoption is assumed rather than designed
When teams are fatigued or skeptical, leaders are often surprised—despite having asked people to absorb multiple shifts without the time, clarity, or support to do so well.
Change doesn’t fail because people are difficult.
It fails because leaders don’t invest in helping people cross the bridge from old ways of working to new ones.
Data Discipline Protects the Mission
Corporate environments taught me how to use data without losing the human center.
Not vanity metrics. Not dashboards for their own sake. But:
- Leading indicators that surface risk early
- Measures tied directly to strategic priorities
- The discipline to course-correct in real time
In nonprofits, data discipline isn’t about corporatization. It’s about stewardship. When resources are scarce and the stakes are high, clarity matters.
Rigor doesn’t replace values. It protects them.
Where AI Is Raising the Stakes
This gap between ambition and execution has become even more visible as nonprofits rush to explore AI and other digital tools.
AI doesn’t fix broken processes, unclear ownership, or change fatigue. It amplifies them.
Organizations without strong operational foundations don’t become more effective with AI—they become more overwhelmed. Tools move faster than people can adapt, and leadership struggles to keep pace.
The nonprofits most likely to benefit from AI are not the most tech-forward. They are the most operationally prepared.
AI, like any enterprise-wide transformation lever, raises the bar for execution discipline. It rewards clarity and exposes gaps.
What Nonprofits Should Be Careful Not to Borrow
Over-Engineered Frameworks
Some corporate tools are designed for scale, compliance, and uniformity—not agility.
Nonprofits don’t need bloated governance models or overly complex processes. They need fit-for-purpose systems that reflect their size, culture, and mission.
The lesson isn’t to copy templates.
It’s to apply principles.
Top-Down, People-Blind Transformation
Command-and-control approaches may move quickly in some corporate environments. They rarely work in mission-driven ones.
Nonprofits rely on trust, community, and shared purpose. Ignoring staff voice or community context in the name of speed undermines the very outcomes leaders are trying to achieve.
Faster isn’t better if it fractures trust.
The Cost of Ignoring Enterprise-Scale Experience
Here’s the pattern I see repeatedly when execution expertise is deprioritized:
- Strategy refreshes every 18–24 months
- Initiatives that never fully land
- Burned-out teams carrying invisible operational load
- Boards frustrated by “lack of progress” without clarity on why
When organizations avoid hiring or partnering with leaders who have managed complexity at scale, inefficiency becomes normalized—and impact quietly plateaus.
This isn’t about pedigree.
It’s about pattern recognition.
Enterprise-wide transformation teaches you how systems break, how people respond to change, and where execution most often fails. Those lessons are deeply transferable—when translated thoughtfully.
The Hybrid Leader Nonprofits Actually Need
I don’t bring corporate thinking into nonprofits.
I translate what works—and intentionally leave the rest behind.
That hybrid approach draws on:
- Corporate execution rigor
- Nonprofit empathy and mission alignment
- Global and cross-sector perspective
- Deep change-leadership experience
It’s not either/or. It’s discernment.
The nonprofits that will thrive in the coming decade won’t reject corporate approaches wholesale—or adopt them blindly. They’ll invest in leaders and partners who know how to bridge strategy and execution, values and systems, ambition and reality.
Because impact at scale requires more than heart.
It requires systems that work.
About Renée
Renée Jones is the Founder and CEO at Red Hills Consulting Group, where she leads strategic, operational, and transformational initiatives for Fortune 500 companies, nonprofits, and mission-driven organizations. With more than 20 years of experience leading complex initiatives, Renée helps organizations turn bold ideas into lasting impact. Outside of work, she mentors emerging leaders and champions social-impact innovation.
